Starter Kit

Starter Kit

599 kr/ea

Gourd (Colour): Orange

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Complete your ritual

Bombilla

Bombilla

199 kr

Mate Gourd

Mate Gourd

299 kr

Organic Yerba Mate

Organic Yerba Mate

160 kr

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Good for body and mind

From steady energy to antioxidants and focus, yerba mate has become a daily ritual for millions — and it is easy to see why.

Uplifting

Uplifting

A clean sense of surplus all day long, without the energy crash of coffee and energy drinks.

Focus

Focus

Supports natural concentration and mental clarity when you need it most.

Antioxidants

Antioxidants

Rich in antioxidants, vitamins and minerals that nourish both body and mind.

Preparation

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Mate
Strength:

What you need:

  • Loose yerba mate
  • Gourd (cup)
  • Bombilla (filter straw)
  • Water

How to do it:

  1. Fill the gourd 3/4 full with yerba mate, about 50 g.
  2. Cover the opening with your palm, turn the gourd over and shake gently.
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Mate

French press
Strength:

What you need:

  • French press
  • Loose yerba mate
  • Hot water

How to do it:

  1. Use about 1 tbsp yerba mate per 200–300 ml water.
  2. Pour the water (about 80 °C) and let it steep for a few minutes.
  3. Press down slowly and pour into a cup – salud!
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French press

Latte
Strength:

What you need:

  • 200 ml hot mate
  • Maple syrup or honey
  • Steamed oat milk

How to do it:

  1. Brew a cup of hot mate at your preferred strength.
  2. Sweeten to taste.
  3. Pour in the steamed milk. Enjoy hot or over ice.
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Latte

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FAQ

Is there more caffeine than in coffee?

It depends on how you brew it. Prepared the traditional way — refilling until it almost tastes like water (around 50 g) — you actually get more caffeine than from a cup of coffee. But cup for cup it is less, and it depends on how strong your coffee is anyway.

What you feel: enough to keep you sharp and present all day — but not so much that your sleep is ruined or your heart feels like leaving your chest at three in the morning.

It is organic and unsmoked. Why should I care?

Organic means the leaves grew without pesticides — what you drink is clean, the way the plant actually tastes.

And unsmoked: a lot of yerba mate is dried over open fire, which gives a heavy, smoky taste. Ours is air-dried, so you get the fresh, green character instead — not an ashtray in your cup. Real differences in taste and origin, not words on a label.

Will KA'AY make me a better person?

No. But it is the closest thing to something that does not.

Why do I crash less from mate than from coffee and energy drinks?

Mate is drunk in small sips, which spreads the caffeine out over a longer stretch of time. That is a different experience from coffee or an energy drink, where a high concentration of caffeine hits you fast.

Along with caffeine, antioxidants and vitamins, yerba mate contains theobromine — a natural plant compound in the same family as caffeine, but gentler on the body. It has a mild stimulating effect on the blood vessels and circulation.

It is the combination of caffeine, theobromine and other natural plant compounds that makes yerba mate more than just a source of caffeine. That, plus the gourd itself, which limits how much you can drink at once, gives you a steady stream of energy that keeps you focused and sharp.